BÜCHER VERSANDKOSTENFREI INNERHALB DEUTSCHLANDS
Storytelling for Media
Introduction to the Theory and Practice of Narrative Design
utb
ISBN 978-3-8252-5764-4
Standardpreis
Bibliografische Daten
Fachbuch
Buch. Softcover
2021
34 Farbabbildungen.
In englischer Sprache
Umfang: 161 S.
Format (B x L): 14.6 x 21 cm
Gewicht: 264
Verlag: utb
ISBN: 978-3-8252-5764-4
Produktbeschreibung
The term “storytelling” is gaining prominence both in academia and industry — rightly so — because narrative techniques allow for particularly effective and sustainable communication. Stories are what catch our attention, move us, teach us to empathise, and create strong memories. This introduction to the strategies of storytelling uses fundamental scientific texts as well as dramaturgical guides and practical examples.
Autorinnen und Autoren
Produktsicherheit
Hersteller
Brill | Schöningh
Wollmarktstraße 115
33098 Paderborn, DE
info@schoeningh.de
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