Political Marketing in the 2025 Canadian Federal Election

This book explores political marketing in the 2025 Canadian federal election by focusing on key issues such as revitalized Canadian nationalism, the challenge of the Trump administration, and populist appeals in domestic politics. It builds on Palgrave Pivot titles on the 2019 and 2021 elections from the same team of editors, making a vital contribution to a growing body of scholarly work in the field. The authors draw on timely, in-depth quantitative and qualitative research into political marketing strategies and practices that affect electioneering in Canada. Their work provides valuable insights into the dynamics of Canadian politics for academics, students, practitioners, journalists and commentators alike.